sustainable business Archives - Don't Stop Us Now

Championing the Circular Economy – Lisa Saunders

October 5, 2022October 5, 2022
by Claire

Our episode this week is packed with great advice and stories thanks to our guest, social entrepreneur Lisa Saunders.

Less than three years ago, Lisa and her partner Adrian decided they had to do something to stop so many household goods from being sent to landfill. Specifically, they made a life changing decision to prevent as many electronic appliances and tech products as they could from being thrown away.

As a result, ‘Arnie’s Recon’ was born. It’s a completely free service that takes your old electronics (think phones, computers, fridges, cables etc.) and ensures they’re recycled and not sent to landfill. Plus, as you’ll hear, this startup has already created more than 80 different products and spawned others around them to start complementary businesses.

CEO Lisa’s stories of adapting to start-up life after a career in leadership development and coaching, and particularly getting used to literally getting her hands dirty in her day job are really fascinating.

Plus you’ll hear:

How Lisa’s ten years of doing Karate has helped her to stay mentally calm and not be triggered by difficult people and bullies
Plus, the clever and simple thing she says to herself to stay in that calm state when others around her are not
How she and her partner navigate having to pivot as they grow their enterprise
The simple thing she does when she needs to think creatively
And the magic of this model that stops so many electrical appliances and tech from going to landfill.

We love the ethos and the business model behind Arnie’s Recon and we think you will too. So enjoy this conversation with the passionate and resilient Lisa Saunders.

Useful Links:

Arnies Recon Website

Arnies Recon on Facebook

Lisa Saunders on LinkedIn

Clare Graves Spiral Dynamics Explanation

Future Proof Me Mini Episode

Future Proof Me – Crowdfunding Success

November 23, 2021November 24, 2021
by Claire

This week’s mini episode is all about crowdfunding and in particular equity crowdfunding.

Equity crowdfunding is where retail investors can buy a share in a young company which is seeking funding without having to list on the stock exchange or take on formal VC capital.

Capital raising can be such a time consuming occupation for a Founder yet if you have the right offer for equity crowdfunding, then this can be a great way to proceed.

One of our guests has proven to be a master at successfully completing two extremely impressive equity crowdfunding campaigns. We’re talking about Brianne West, the New Zealander serial entrepreneur and founder of global sustainable cosmetics company, Ethique.

Brianne has a bold and pioneering mission, to rid the world of single-use plastics. She started Ethique to replace all those plastic-bottled products we use in our bathrooms, from shampoos to moisturisers, with solid bars of concentrated product.

Brianne crowdfunded twice to grow her business: once in 2015 when she raised NZ$200,000 in 10 days; and again in 2017 when she raised an extraordinary $500,000 in just over an hour!

Ethique continues to grow, has taken on other types of investment and is now found in more than 20 countries. It’s become a B Corp as well.

In this mini episode you’ll hear Brianne explaining why she felt crowdfunding was best for her and then shares her views on what it takes to be successful if you’re wondering if crowdfunding is for you.

Enjoy this mini episode.

Useful Links

Brianne’s full interview

Ethique Website

Brianne on Instagram

Equitise – Crowdfunding platform

Interview

Jacqueline Novogratz – Revolutionary For a Better World

May 19, 2020May 20, 2020
by Claire

We have a real treat in store for you today with a truly remarkable changemaker and NY Times bestselling author as our guest.

Acumen Founder and CEO, Jacqueline Novogratz, has been named one of the 25 Smartest People of the Decade by the Daily Beast, and one of the world’s 100 Greatest Living Business Minds by Forbes, amongst numerous other honours.

Jacqueline pioneered the notion of ‘patient capital’, investing in social entrepreneurs around the world. Acumen supports them to establish sustainable businesses that serve some of the world’s poorest people.

What makes this episode a particularly fascinating one is that all this work with entrepreneurs has taught Jacqueline and her team so much about what it takes to succeed when trying to create change. And now she’s also just released a new book sharing what it takes to be a changemaker. It’s called Manifesto for a Moral Revolution (and there’s a free course too if you buy the book).

In this episode you’ll hear:

How her early attempts at social change in Africa seriously failed to impress the locals;
What she learnt about humanity when she became one of the first people to visit in jail someone she’d known well who’d gone on to become a major perpetrator in the Rwandan Genocide;
How Jacqueline sees investment as a means to solving problems rather than making profit as the primary goal; and ….
How she’s seeing women entrepreneurs successfully breaking the rules particularly now during the coronavirus crisis.

Enjoy this episode with the incredibly inspiring Jacqueline Novogratz…

Links of Interest

Acumen Website

Jacqueline’s Books:

Manifesto for a Moral Revolution – Practices to Build a Better World – her latest book. If you buy a copy you can sign up for free to her 11 week course ‘The Path of Moral Leadership’ (usually it’s US$195)

The Blue Sweater